Google Vids – AI video creation tool launched by Google | AI toolset

What are Google Vids

Google Vids is an AI-driven video creation tool launched by Google for its Google Workspace collaborative office platform, designed to help users easily create and share work-related video content. Users can generate storyboards and edit videos through simple prompts and material integration. The tool has a rich built-in media library and editing tools, supports dubbing and text-to-speech functions, emphasizes collaboration, and allows sharing and commenting. By simplifying the video production process, Google Vids enables non-professional users to easily create video content, thereby functioning in a variety of work scenarios and improving the effectiveness and interactivity of information transmission.

Google Vids is currently in small-scale testing and is expected to debut in Workspace Labs in June 2024. It aims to improve the efficiency of work communication and make video a new medium for daily work.

Key features of Google Vids

• Video creation assistance: Users initiate the video creation process by entering information such as the video’s goal, audience, and length. Google Vids can generate a preliminary storyboard based on the user’s description.
• Material matching: Users can associate documents and other resources in Google Drive with videos to provide content support for the videos.
• Storyboard editing: The generated storyboard can be edited, and users can sort, delete or add video clips to better tell the story.
• Video style selection: Users can choose different video styles, and Google Vids will automatically splice videos, recommended scenes, pictures and background music according to the selected style.
• AI video editing: Google Vids uses AI technology to help users edit videos, including automatically generating the first version of the video draft and providing sound effects.
• Dubbing and text-to-speech: The application has a built-in recording studio function. Users can record their own sounds or use preset sounds for dubbing. At the same time, Vids supports text-to-speech conversion to facilitate users to add narration.
• Collaborate and share: Users can share videos with team members, allowing them to comment, leave messages and edit videos to achieve collaborative work. It also supports exporting videos to MP4 format for use on other platforms.

How to use Google Vids

Google Vids is currently in small-scale beta testing and is not yet open to all users. It will be first launched through Workspace Labs in June 2024. If you are already a Google Workspace user, you can follow Google’s update notifications to try the app as soon as it is launched. If you’re not a user yet, you may need to wait for Google Vids to become more widely available before you can use them.

Application scenarios of Google Vids

Unlike other AI video generation tools used to generate movies/short videos, the application scenarios of Google Vids are mainly concentrated in work and business environments, aiming to improve communication efficiency and the attractiveness of content expression.

• Team Review and Update: Make videos to review team achievements, milestones or update project progress to make the information convey more intuitive and vivid.
• Training and Education: Create training videos for new employee onboarding, skills improvement courses or product usage tutorials to improve learning efficiency and the attractiveness of materials.
• internal communications: Instead of traditional text emails, use video formats for weekly, monthly or other regular updates to increase the readability of information and employee participation.
• Product demonstration and promotion: Create product introduction videos to showcase new features, product benefits, and use cases to customers or teams.
• Marketing and Publicity: Create promotional videos for marketing, branding or social media sharing to attract potential customers and enhance your brand image.
• meeting minutes: Record and edit the meeting content into a video to facilitate team members who were unable to attend the meeting to review and understand the key points of the meeting.
• Celebrate and Recognize: Create videos to celebrate company successes, commemorate special events, or recognize outstanding employees to enhance team cohesion and a sense of belonging.
• Customer proposal: Use video proposals to demonstrate solutions, service processes or cooperation advantages to potential customers to improve the professionalism and persuasiveness of the proposal.